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There are many keyword resources out there. To explore additional info, people should look at: link building service. I love to use Overtures since its free and easy. Remember that the figures from Overture are usually filled sometimes a l...

Hows that number coming along? You wll remember in the first element of this series I included finding a list together of ideas for the site or blog niche. Hopefully you've a good sized list of basic categories. The next steps involve narrowing the keywords and then doing some supply and demand study.

There are many keyword tools out there. I love to make use of Overtures since its free and easy. Bear in mind that the numbers from Overture are often inflated sometimes just a little sometimes a good deal. They fudge the numbers by counting like requests fly and flies or affiliates and internet get counted because the same issue. Remember they earn more income persuading their prospective advertisers that a key phrase is popular.

Therefore plug in one of many general search terms from your list. Im going to use dogs. Here are the results:

Searches done in February 2006

Count Research Expression

1104234 dog

225786 dog

183180 dog education basics

152056 dog show

139072 dog breeders

98321 dog name

97021 dog education

91172 dog image

88480 dog available

62657 dog brushing

56907 dog gift

I edited a couple of like snoop dog out for expediency. I like dog breeds and dog training [basics]. Seems like people are trying to find both a great deal. Since we have the need, lets go over to Google and examine the present.

Type in the actual search term, putting quotes around it therefore Google looks for just what we wish. Should you devote dog breeds, Google returns 5,59o,000 effects. Try the upper right-hand corner with this number.

Ever heard of Sumantra Roy? Not likely. Hes a guy who focuses on particular keyword study and Search Engine Optimisation. He has invented a method termed the Keyword Effectiveness Index or KEI to gauge the potential of the keyword. I use an easier version of it. Here it is:

KEI = Demand / Supply

That's - Demand split by Supply. The larger the KEI the greater. This gives you a basic KEI that ranges from 1-10. People compare this to the Richter Scale, and therefore each successive number is significantly greater than the last number.

In our example above, the KEI for dog would be.04, which isnt that good.

Dog Training Basics yields 45,600 benefits for Google. Click here buy backlinks to learn the meaning behind this view. The KEI will be 4, which is fantastic. Hmmwait one minute. Our lesson is concluded by that. Bye. I found out about wholesale rank checker tool by browsing the Denver Gazette. [Sound of running down the hallway and door slamming]. Just a little geek laughter there.

Perform a few more and see what you produce. I did so dog title and got a of.10, which can be awful. I also tried dog surprise, which got me a KEI of.07.

I frequently pick up the greatest KEI keywords and connect them back in the Overture instrument and test it again.

Furthermore, Wordtracker does this all for you. Try it at no cost and see how easy it is. Just bear in mind that they use various sources for both demand and supply than my example above, but that shouldnt make an excessive amount of a difference.

So now we must have a much smaller number that's good quality prospects on it..